Italian song "Viva La Pappa Col Pomodoro" in Heineken commercial

1965 hit in American TV commercial continues use of popular European songs as soundtracks

Viva la pa-pa-pappa / Col po-po-po-po-po-po-pomodoro The beer brewer Heineken has used an Italian song, "Viva La Pappa Col Pomodoro," popularised in 1965 by the singer Rita Pavone as the soundtrack to a cute new commercial. "Viva La Pappa Col Pomodoro" was also recorded by the European superstar Dalida. Here is the version of the song, recorded by Rita Pavone, which is used in the Heineken commercial. In 2013, a TV commercial campaign by Google for its Chromecast Web video and music interface for HDTV units used an instrumental version of one of French pop singer Dalida's most successful songs, "La Danse de Zorba," which, in turn, was a cover of Mikis Theodorakis's "Zorbas." Another 2013 major TV commercial for an American product used a hit French song for its soundtrack. Verizon Android Island commercial used "Comment te dire adieu" for its soundtrack. Still yet another 2013 TV commercial, this time for Netflix, used a song, "Hey Now," from one of French pop music's most successful disk jockeys, Martin Solveig. Solveig's hit, recorded in English, shows the broadening appeal of European music in English-speaking cultures.

RELATED Heineken | The Match, UEFA Champions League Commercial 2015 (YouTube) Dalida. Viva la pappa ! (YouTube) ♫ Rita Pavone ♪ Viva La Pappa Col Pomodoro ♫ Video & Audio Restaurati (YouTube)

Sprint Framily Commercial Uses French Version of Mötley Crüe's "Home Sweet Home"

The latest Sprint commercial features a French cover of Mötley Crüe's famous song, "Home Sweet Home." A young girl, portrayed by the actress Tatyana Richaud, sings in French as she plays piano.

The Sprint commercial, for its Framily Plan, is the latest major American TV commercial that features French music. A Verizon Droid TV commercial featured Françoise Hardy's big French pop song hit, "Comment te dire adieu." One of Netflix's TV commercials uses a song, "Hey Now," from one of French pop music's most successful disk jockeys, Martin Solveig. And a long-running Google Chromecast commercial features an instrumental cover of Mikis Theodorakis's "Zorbas," which had inspired a famous French song by Dalida, "La Danse de Zorba."

It's great to see these American advertisers embrace French music like this, a sharp contrast to the French-bashing in Cadillac's widely panned commercial for its 2014 Cadillac ELR Coupe.

Several years ago, Pepsi elevated the use of French music in its "pinball" commercial with the use of the song, "Ça plane pour moi" by the American alternative rock band, The Presidents.

Netflix TV commercial uses "Hey Now" by Martin Solveig

One of Netflix's TV commercials uses a song, "Hey Now," from one of French pop music's most successful disk jockeys, Martin Solveig. Solveig's hit, recorded in English, shows the broadening appeal of French culture in English-speaking cultures.

Here is the original song used in the Netflix commercial : "Hey Now" by the famous French DJ and his band : Martin Solveig & The Cataracs, featuring Kyle.

This year has seen a spree of American commercials featuring the music of successful French pop music artists.

Chromecast commercial featured "La Danse de Zorba" by Dalida for one commercial, and Verizon Android Island commercial used "Comment te dire adieu" for its soundtrack.

Martin Solveig releases new single "Hey Now" featuring Kyle

Martin Solveig & The Cataracs "Hey Now" feat. Kyle

The global musical superstar Martin Solveig has released a new single featuring Kyle. The song, titled "Hey Now," is the first major global release in advance of the fun summer music season.

Kyle is the artist behind hit single, ''Keep It Real.''

Mr. Solveig wrote on his SoundCloud profile that he "discovered Kyle by accident," adding that he sought to collaborate with him after he saw his video for ''Keep It Real.''

Mr. Solveig is one of the producers behind Madonna's current album, MDNA. Judging from the beat and feel of "Hey Now," we can see why Mr. Solveig's sound is so infectious.

Martin Solveig Smash Episode #3 "Ready 2 Go"

Martin Solveig Smash Episode #3 "Ready 2 Go"

French DJ Martin Solveig takes over le Stade de France to shoot his new music video for the hit single, ''Ready 2 Go,'' from his forthcoming “SMASH” album!