Dalida's Tintarella di Luna in Las Vegas hotel commercial

The Venetian Las Vegas, a luxury hotel, features "Tintarella di Luna" in its TV ad campaign

Use of European music continues in American advertising Zambezi, the advertising agency working for The Ventian Las Vegas, has been expanding the broadcast of its novel TV ad campaign for the luxury hotel in Las Vegas. The whimsical ad features the Italian song, "Tintarella di Luna," recorded by pop singer Mina. The song's popularity exploded across Europe in the 1960's after it was covered by French pop icon Dalida, who recorded the song in French, Spanish, and English. Mina's original Italian 1959 version is availabe on YouTube. The use in American TV advertising of European songs from the 1950's to today continues it recent upswing. In 2013, a TV commercial campaign by Google for its Chromecast Web video and music interface for HDTV units used an instrumental version of one of French pop singer Dalida's most successful songs, "La Danse de Zorba," which, in turn, was a cover of Mikis Theodorakis's "Zorbas." Another 2013 major TV commercial for an American product used a hit French song for its soundtrack. Verizon Android Island commercial used "Comment te dire adieu" for its soundtrack. Still yet another 2013 TV commercial, this time for Netflix, used a song, "Hey Now," from one of French pop music's most successful disk jockeys, Martin Solveig. Solveig's hit, recorded in English, shows the broadening appeal of European music in English-speaking cultures.

RELATED Italian song "Viva La Pappa Col Pomodoro" in Heineken commercial (NYC : News & Analysis) Netflix TV commercial uses "Hey Now" by Martin Solveig (NYC : News & Analysis) Chromecast commercial features "La Danse de Zorba" by Dalida (NYC : News & Analysis)

Italian song "Viva La Pappa Col Pomodoro" in Heineken commercial

1965 hit in American TV commercial continues use of popular European songs as soundtracks

Viva la pa-pa-pappa / Col po-po-po-po-po-po-pomodoro The beer brewer Heineken has used an Italian song, "Viva La Pappa Col Pomodoro," popularised in 1965 by the singer Rita Pavone as the soundtrack to a cute new commercial. "Viva La Pappa Col Pomodoro" was also recorded by the European superstar Dalida. Here is the version of the song, recorded by Rita Pavone, which is used in the Heineken commercial. In 2013, a TV commercial campaign by Google for its Chromecast Web video and music interface for HDTV units used an instrumental version of one of French pop singer Dalida's most successful songs, "La Danse de Zorba," which, in turn, was a cover of Mikis Theodorakis's "Zorbas." Another 2013 major TV commercial for an American product used a hit French song for its soundtrack. Verizon Android Island commercial used "Comment te dire adieu" for its soundtrack. Still yet another 2013 TV commercial, this time for Netflix, used a song, "Hey Now," from one of French pop music's most successful disk jockeys, Martin Solveig. Solveig's hit, recorded in English, shows the broadening appeal of European music in English-speaking cultures.

RELATED Heineken | The Match, UEFA Champions League Commercial 2015 (YouTube) Dalida. Viva la pappa ! (YouTube) ♫ Rita Pavone ♪ Viva La Pappa Col Pomodoro ♫ Video & Audio Restaurati (YouTube)

Dalida anniversary remembrance : "Jouez Bouzouki"

Yesterday was the 27th anniversary of famed French singer Dalida's untimely death. At age of , she committed suicide, breaking the hearts of her millions of fans around the world. Here she is in an uplifting dance performance of her 1982 number 1 hit, "Jouez Bouzouki."

• RELATED : Il y a 27 ans, Dalida mettait fin à ses jours (Sud Ouest)

Sprint Framily Commercial Uses French Version of Mötley Crüe's "Home Sweet Home"

The latest Sprint commercial features a French cover of Mötley Crüe's famous song, "Home Sweet Home." A young girl, portrayed by the actress Tatyana Richaud, sings in French as she plays piano.

The Sprint commercial, for its Framily Plan, is the latest major American TV commercial that features French music. A Verizon Droid TV commercial featured Françoise Hardy's big French pop song hit, "Comment te dire adieu." One of Netflix's TV commercials uses a song, "Hey Now," from one of French pop music's most successful disk jockeys, Martin Solveig. And a long-running Google Chromecast commercial features an instrumental cover of Mikis Theodorakis's "Zorbas," which had inspired a famous French song by Dalida, "La Danse de Zorba."

It's great to see these American advertisers embrace French music like this, a sharp contrast to the French-bashing in Cadillac's widely panned commercial for its 2014 Cadillac ELR Coupe.

Several years ago, Pepsi elevated the use of French music in its "pinball" commercial with the use of the song, "Ça plane pour moi" by the American alternative rock band, The Presidents.

Netflix TV commercial uses "Hey Now" by Martin Solveig

One of Netflix's TV commercials uses a song, "Hey Now," from one of French pop music's most successful disk jockeys, Martin Solveig. Solveig's hit, recorded in English, shows the broadening appeal of French culture in English-speaking cultures.

Here is the original song used in the Netflix commercial : "Hey Now" by the famous French DJ and his band : Martin Solveig & The Cataracs, featuring Kyle.

This year has seen a spree of American commercials featuring the music of successful French pop music artists.

Chromecast commercial featured "La Danse de Zorba" by Dalida for one commercial, and Verizon Android Island commercial used "Comment te dire adieu" for its soundtrack.

Chromecast commercial features "La Danse de Zorba" by Dalida

This year's TV commercial campaign by Google for its Chromecast Web video and music interface for HDTV units uses one of French pop singer Dalida's most successful songs, "La Danse de Zorba."

Here is the French song by Dalida used in the Chromecast commercial : "La Danse de Zorba," is a cover of Mikis Theodorakis's "Zorbas."

This is the second major TV commercial for an American product this year that uses a hit French song for its soundtrack. Verizon Android Island commercial used "Comment te dire adieu" for its soundtrack.

Dalida / Jouez Bouzoukis

A great up-tempo song by the late and great Dalida.

Dalida - Noël Blanc

Même si la qualité d'image laisse à désirer, "Noël Blanc" interprètée par Dalida dans l'émission Belge "La Bonne Etoile", accompagnée de Jean Vallée et de Toto Cutugno. Joyeux Noël à tous.

Les Grilles De Ma Maison

It is believed that Dalida sang this song in 1967, shortly after her lover, Luigi Tenco, committed suicide. This explains why Dalida wept during the song, which was most likely not performed live.

Dalida's cover was based on an old Country and Western/Gospel song. Porter Wagoner famously recorded the song in 1965. Can you believe that Dalida would interpret a Country and Western/Gospel song into French ?

Dalida was a supremely gifted singer. The song in its English version was about an imprisoned man singing with nostalgia about his family and his childhood home. The prisoner was reminiscing, because he was about to face execution. When Dalida sang the song, the French recomposition of lyrics had a slightly different literal meaning. The song was no longer about a death row inmate facing death, but about reaching the gates of one's home, an allusion to the Gates of Heaven, perhaps, because of Tenco's suicide. Still, it is a very powerful and emotional song.

Help us support a petition to bring the famous French singer Mylène Farmer to Carnegie Hall.

Video of the Dalida Exhibit at l'Hôtel de Ville in Paris

YouTube video captures some of the highlights of Dalida's career, and of the "Dalida : Une Vie" exhibit in 2007.

In 2007, the mayor of Paris, Bernard Delanoë mounted an exhibit dedicated to the life of the world-famous singer, actress, and comedienne Dalida. The exhibit was curated by Jacques Pessis. Here are some pictures of the exhibit.

What a priceless exhibit this would have been, I wish they would mount a world-wide traveling exhibit of this collection. Remount this and, bring it to New York !

''Je Suis Toutes Les Femmes'' by Dalida

The global superstar Dalida sings her hit song, ''Je sues routes les femmes,'' live on the French primetime TV show, Stars. Enjoy !

Dalida Tribute Video

Dalida's Concert at Carnegie Hall

DALIDA at Carnegie Hall in New York (29.11.1978)

Photographs and video of Dalida in New York City, with excerpts of one of her most amazing concerts abroad, on November 29, 1978, when she performed in concert at Carnegie Hall.

Dalida sera toujours dans nos coeurs.