The parody video, styled on the recent spree of data-mining movies that Facebook has been pushing to promote its 10 year anniversary, shows dramatic images of anti-LGBT violence in Russia under its president, Vladimir Putin.
The video says that President Putin joined Facebook in 1975, an impossible feat, but not impossible if the Russian president is advancing propaganda. Interspersed with official-looking photographs, like of the Russian president signing decrees, are depictions of state-sponsored violence of LGBT Russians. Whereas authentic Facebook movies end with the iconic Facebook like button of the "thumbs up" facing upwards, the Putin parody video ends with the "like button" turned upside-down, expressing growing worldwide dissent on Russia's draconian enforcement of its anti-LGBT law.
This latest video adds to the growing digital backlash from LGBT and ally activists playing out on social media now during the Sochi Winter Olympics.